Our old site was a good site in 2022. It was a WordPress theme with our work poured into it, and for a while that was enough. But it answered the questions we wanted to answer rather than the ones people were actually asking.
Three questions, in order
Every enquiry we get arrives with the same three questions behind it: what have you done, what do you actually do, and what does it cost. The old site made you hunt for all three. The new one is built in that order.
If a prospective client has to click four times to find out whether they can afford you, you have designed a maze, not a website.
So the work comes first, with real case studies and real numbers rather than a wall of logos. Then the services, each with its own page, because “digital marketing” means six different things depending on who is asking. Then pricing — structured, honest, and no longer hidden behind a form.
Built to be kept up to date
The other reason to rebuild was maintenance. The old site was slow to change, so it didn't change. This one is driven by a small admin panel: every case study, service page, price and photograph is editable in the browser and republishes instantly.
- Case studies with the actual campaign figures, not vanity metrics
- Six service pages, each written for the person searching for that one thing
- Package structure and terms, in the open
- A quote form that asks what we need to know to price the work
It is faster, it works properly on a phone, and it will stay current. Have a look around — and if something is missing, tell us. That is the sort of thing we would rather hear early.